Belmond
Writers On The Rail
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Belmond
Writers On The Rail
Belmond’s flagship train, The Venice-Simplon-Orient-Express, invited six authors aboard to write original pieces shaped by their journeys across Europe.
The resulting collection of six short tales was compiled into a book available exclusively to onboard guests as a memento.
Belmond asked OZO to build the strategy and creative for a social-first campaign to define how this collection would be told, felt, and seen.
We wanted to bring the authors' words to life, allowing audiences to step through a window into the book itself, while also capturing the overarching magic of the train's own route.
It became a narrative within a narrative. We created six short vignettes, one for each tale, based on a specific passage narrated by the author.
When experienced in order, they traced a woman's unfolding journey across Europe on the iconic VSOE train.
Creative Strategy
Integrated Campaign
Production
Creative Agency: OZO
Production: Ocurens
Film/Creative Director: Monde
Creative Strategy
Integrated Campaign
Production
Creative Agency: OZO
Production: Ocurens
Film/Creative Director: Monde
Curated tales from award-winning and New York Times bestselling authors
Elizabeth Day. Ottessa Moshfegh. George The Poet. Brnardine Evaristo. Rebecca F. Kaung. David Nicholls
For over a century, The Venice Simplon-Orient-Express has embodied romance, mystery and adventure.
The campaign captures that spirt as six acclaimed authors stepped onboard the train to journey their there literary imaginations.